DATES. 16th - 20th July

The American Fashion System Program is designed to focus on the specifics of the fashion industry in the U.S., including American and foreign brands that have successfully established themselves in America, as well as emerging and innovative companies, giving attendees a well-rounded view of how business is done in the United States.

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Introduction to the Fashion Industry


Location is (Still) Everything: Why the Real World Matters for E-Commerce

Launching a Brand / Business in the US and The American Consumer

Fashion Merchandising


Selling to Department Stores


Cool, Hip or Status? Culture Matters That Determine Success for Luxury Fashion Brands
 

Live in the Grey: Employee Retention and Empowerment


Using Social Media to Enhance a Brand's E-Commerce Experience

COVERED TOPICS

AMERICAN FASHION INDUSTRY

 

© Copyright ISEM Fashion Business School 2018

IESE Business School, Headquarters on 57th st and 7th ave Manhattan -NY

PLACE

DATES

A unique opportunity to understand the functionality and the keys of the american fashion industry

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 Influential Marketing


New Developments in Digital Communications


 Buying for Stores: A Fashion Buyer's Life


Round Table: Managing and Growing a Young Business

Ethical Fashion: Changing the World One Shoe at a Time

Moda Operandi: Creating New Business Models


WindowsWear: The Google Earth and Vogue archives of Fashion Windows & Display


A Spanish Brand's Perspective on Business in America

The week of July 18th - 22th 2016

Introduction to the Fashion Industry

Influential Marketing

Location is (Still) Everything: Why the Real World Matters for E-Commerce

New Developments in Digital Communications

Launching a Brand / Business in the US and The American Consumer

Buying for Stores: A Fashion Buyer's Life

Fashion Merchandising

Round Table: Managing and Growing a Young Business

Selling to Department Stores

Ethical Fashion: Changing the World One Shoe at a Time

Cool, Hip or Status? Culture Matters That Determine Success for Luxury Fashion Brands

Moda Operandi: Creating New Business Models

Live in the Grey: Employee Retention and Empowerment

WindowsWear: The Google Earth and Vogue archives of Fashion Windows & Displays

Using Social Media to Enhance a Brand's E-Commerce Experience

A Spanish Brand's Perspective on Business in America

and Draft Programme

and Draft Programme

SPEAKERS

BROOKE JAFFE
Fitz/Bloomingdale's

PROF. BARRY HORWITZ
Boston University

PROF. THOMAI SERDARI
NYU Stern

PROF. JOSEPH ANTEE
FIT

PROF. JOSHUA WILLIAMS
Berkeley College

TRAVIS WRIGHT
Aéropostale

ESTHER UHALTE
Estée Lauder

EHREN JALEEL
Cushnie Et Ochs

TANYA GALESIC Jimmy Choo

PLACE. IESE BUSINESS SCHOOL  / NEW YORK

IMAGE GALLERY OF AFSP

COMING SOON

Confirmed

SPEAKERS AND VISITS

Company

VISITS AND CONFERENCES

 

ASLAUG MAGNUSDOTTIR
Moda Operandi

PROF. DAVID BELL
The Wharton School

PROF. RUSSELL WINER
NYU Stern

An immersion into the

JOSÉ LUÍS MARTÍNEZ DE LARRAMENDI
Primark

SAÚL LÓPEZ SILVA  WGSN

ROSANNA MINIACI
Oscar de la Renta

PROF. SANTIAGO GALLINO
Tuck School of Business

KATELYN BISCHOF
Zac Posen

ROBERT SORCE
Diane Von Furstenberg

PROF. BARBARA E. KAHN
The Wharton School

DELIA FOLK
Barneys

LLUIS SOLE
Rosa Clará

MORE SPEAKERS

Coming soon

KELLY TALAMASFIT  Vogue

DOROTHY KIELY
Bloomingdale's

SARAH SHAW
Bloomingdale's

LUDWIG HEISSMEYER
Carolina Herrera

SONALI VANJANI
Tapestry Brands/ Coach/ Kate Spade/ Stuart Weitzman

ANN CANTRELL
FIT

CHARLES ROSS
Saga furs